The Future of Content in the Digital Enterprise
www.lds.com, August 2017
As a content strategist at LDS, I've produced thought leadership content on several aspects of digital transformation.
Video Content Strategy POV
Recommendations for client's video content strategy, based on content analysis and research.
Directed content strategy for redesign of this page to streamline look and feel and better direct users to the information they want.
Content strategy deliverables: content audit, content matrix, message architecture, copy deck
Content Strategy POV: Site Structure
Analysis of Xolair.com (pharma site) and recommendations for whether to combine two Healthcare Provider (HCP) sites.
MB Financial Bank Content Marketing Program
MB Financial Bank's content marketing program launched in 2015. This presentation gives an overview of the program goals and infrastructure.
Web and Digital Copywriting
CME Globex provides global connectivity to the broadest array of futures and options across all asset classes
Crafting Enterprise Content for Influence
www.lds.com, October 2017
Businesses looking to develop their digital workforces must take a systematic approach to building a content ecosystem for influence.
CME Group-BM&FBOVESPA Partnership Brochure
College to Careers: Taxi, Distribution & Logistics Program Brochure
Music Reviews and Features
Album Review: Sade - Soldier of Love
Consequence of Sound, February 2010
Feature: A Tribe Called Quest - The Low End Theory
Consequence of Sound, May 2010
Album Review: Charlotte Gainsbourg - IRM
Consequence of Sound, January 2010